Mason Consulting

Since 1990, Mason Consulting has specialized in management, marketing and technology issues facing the graphic arts and related industries. A small firm, Mason Consulting concentrates on a few clients at any one time.

The principal of Mason Consulting is Dennis E. Mason, a graduate electrical engineer with years of hands-on business experience. A prolific author and frequent speaker at industry meetings and seminars, Mason is widely regarded as an astute observer and commentator on the state of the industry. His publications and speaking engagements literally cover the world.

SERVICES FOR…

Typical assignments include determining the size of potential markets for new products, establishing distribution channels, cementing relationships with distribution partners, and developing market presence for technology products.

Mason Consulting also services trade associations in the graphic arts industry by performing confidential third-party surveys and conducting media relations services.

Manufacturers

Mason Consulting Inc has provided marketing and management services to manufacturers, distributors and importers in the graphic arts, packaging, electronics and software industries.
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Associations

Because Mason Consulting provides marketing and management services to manufacturers, distributors and importers in the graphic arts, packaging, electronics and software industries, we are familiar with the issues which face the membership of their trade associations.
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Distributors

Mason Consulting services particularly applicable to dealers and distributors include territory definition, evaluation of sales and marketing practices, assistance with public relations and advertising issues, new product introductions, and opening new markets.
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Importers

Mason Consulting is particularly well qualified to counsel importers or manufacturers wishing to address the vase North American graphic arts market.
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Investors

Investment counsel represents a small portion of Mason Consulting work, investors have come to value the insights of a focused industry observer of the printing industry.

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Printers

Because Mason Consulting is intimately familiar with the operation of printing plants, we are able to assist printers in defining their markets in any number of ways.
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We’ve offered our services to quite a diverse group of companies over the years. Click here to see who we’ve teamed up with.

NEED HELP WITH VIRTUAL MARKETING OR MEDIA RELATIONS? WE OFFER SERVICES FOR THOSE TOO.